Highly committed sales and marketing manager with strong leadership skills. In my career I worked for local and MNC with significant experience in development of ATL and BTL campaigns. As a highly driven individual I endeavor to look for a way to turn the company’s objects in hard sales, profits and brand loyalty. Strong grip on all media planning and executions.
• Business development through market and product development.
• Research and development of new packaging for new and existent clients.
• New Packaging ideas according to POS displays.
• Production planning for smooth supply of packaging material as per monthly demand of clients.
• Planning and costing for all kind of packaging and commercial Jobs.
• Introduced new job plan format for better job executions.
• Introduced new costing method for better costing and competitive quotations.
• Day to day coordination with advertising agencies, outdoor agencies and other vendors for better customer services.
• Outsourcing / vender management.
• Introduced new vendor for better quality and services
• Basic HR functions ( Recruitment and selection, training and development)
• Created SOPs for Sales, Merchandising, Production and Dispatch.
• Created Hierarchy for Operational management.
• Key account management for assigns clients.
• Business development through Market and Product development.
• Nationwide travelling for meeting with clients.
• New Packaging design and material for Parley Cosmetics.
• Encasement in Packaging market through new Raw material and application methods.
• Day to day coordination with creative, pre-press, productions, post productions, for better client services.
• Planning and Costing of all inquiries.
• Vender management / outsourcing.
• Introduced new job plan format for better job executions.
• Planning & handling all BTL campaigns for Telenor, Tapal and Zong
• Planning and Handling of OOH Media for “Telenor Talkshawk” Repositioning campaign.
• Planning and Handling of OOH media for Telenor “Karo Mumkin” Campaign in Center 1 Region.
• Handling Of OOH Media including handling of ATL/BTL agencies.
• Planning and execution of Complete Shop Branding of Telenor “SAHULAT GHAR” Campaign in Center 1,2,3 and North 1 and 2.
• Planning and Execution of Tapal Shop signage Campaign in Center Region.
• Successfully handled TMA Tax Issues of Center Region for Tapal and Zong
• Planning and Execution of Zong Shop Branding campaign.
• Complete Branding (Indoor and outdoor) of “Popular Pipes” Mega Annual Event in Lahore EXPO.
• Development of Creative signage.
• Nationwide travelling for meeting with clients.
• Introduced new fabricator ( vendor) for better execution of Nationwide fascia campaign
• Basic HR functions ( Recruitment and selection, training and development)
• Worked on IDPs for whole organization.
• Trained and Briefed team for overall Operation.
• Define SOP for Shop signage and Complete Shop Branding Operations.
• Best Team lead award from CEO in 2nd Annual Dinner
• Took my company into Superior Job fair 2011 and 2012 for better recruitment process.
• Branch Operational Management
• Responsible for making of DSR and PCA Reports.
• Recruitment and selection of FOH & BOH crew members.
• Conducting monthly and quarterly training programs.
• Making weekly Roster of all team member and management staff.
• Weekly store ordering and inventory management.
• Planning and execution of Local sales and marketing for given territory to increase the transaction of Home delivery orders
• Managing smooth supply on catering in Schools & Social events.
• In house event management i.e. business dinners and lunch.
• Introduced new compensation and benefits program to increase productivity of the crew members
• Active participant in setting annual Sales Budgets.
• Managing under 14 and under 30 Rules of Home delivery.
• Delivering CHAMPS to all customer.
• Implementation of Internal development Programs.
• Handled two Branches in the capacity of Shift Manager.